About Liquid Technologies
Liquid Technologies is a future-focused technology company delivering AI, software development, data engineering, DevOps, product design, and digital transformation solutions.
We are looking for a Team Lead – Social Media to strengthen our social media function through strong strategy, content quality, hands-on execution, team leadership, and performance accountability.
Position Summary
The Team Lead – Social Media will own Liquid Technologies’ social media strategy, content quality, and performance across priority platforms.
This is a hands-on leadership role. The person will guide existing social media resources while contributing directly to content creation, graphic design, short-form video editing, and paid campaign execution when needed.
The successful candidate will report to the Marketing Lead.
- Own the social media strategy, content calendar, and platform plans in line with wider marketing goals.
- Develop concepts, hooks, captions, carousel structures, reel scripts, storyboards, and creative briefs.
- Turn relevant trends, formats, and audience conversations into timely, platform-native B2B content.
- Direct the designer, video editor, and social media resources, set priorities, and review content for quality and consistency.
- Create or adapt social graphics and short-form videos independently when needed.
- Support paid social campaigns through creative development, setup, testing, and performance monitoring.
- Track channel performance, test new approaches, and use insights to improve reach, engagement, traffic, and qualified interest.
Required Qualifications & Experience
- 4+ years of experience in social media, content, or digital marketing, including experience guiding other team members.
- A strong portfolio of social content, campaigns, carousels, and short-form videos.
- Strong understanding of platform behaviour, trends, algorithms, content formats, and audience engagement.
- Excellent creative and visual judgment, with the ability to direct designers and video editors.
- Hands-on ability in at least one design tool, such as Canva, Photoshop, Illustrator, or Figma.
- Hands-on ability in at least one video-editing tool, such as CapCut, Premiere Pro, or After Effects.
- Strong written English and social copywriting skills across hooks, captions, scripts, carousels, and calls to action.
- Hands-on experience with Meta Ads Manager and/or LinkedIn Campaign Manager, along with the ability to interpret content and campaign analytics.
- Experience creating content for B2B technology, SaaS, software, or AI companies is preferred.
